The good old days you would hear of a deal and cut a coupon from the local newspaper for 15-20% off an item in a store. As advertising for deals in print went south of the border it opened  up another world of online deal shopping today. This phenomena went into full gear I think in 2008 when the economy was hurting and people didn’t have money to throw around on “wants” persay. The shopping experience as we know it has changed. The malls seem emptier as people have been shopping more online, this is a sigh of relief, esp for a male, since you now take your female counterpart “shopping on a computer” instead of the boring 4 hours in the mall. It has become convenient for the shoppers that are lazy and have deals everyday to choose from daily. Americans are lazy and this idea of online deals has made it convenient for buyers. Deal sites like Groupon.com and Gilt Groupe are heavily funded and valued at over a billion dollars! There over 100 deal sites are online and growing. I personally have purchased shoes, watches, and even Tumi luggage from Gilt.com. Deal sites are here to stay and hopefully make  males lives one step easier shopping for themselves and avoid being stuck shopping in a mall (with a female).

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